Leaderly Mystery Audit is a service designed to evaluate and improve the customer experience on the Leaderly website. Mystery audits involve sending anonymous auditors to the website to assess various aspects of the user journey, from website functionality and content quality to customer service and overall user satisfaction. The gathered insights can help identify areas for improvement and enhance the user experience.
Service Steps:
1. Define Audit Objectives:
- Determine the specific aspects of the Leaderly website you want to evaluate, such as website navigation, content quality, checkout process, customer support, etc.
2. Recruiting Auditors:
- Recruit and select mystery auditors who match your target audience and can provide unbiased feedback.
3. Audit Guidelines:
- Develop a set of clear guidelines and criteria that auditors should follow during the evaluation.
4. Audit Execution:
- Auditors will visit the Leaderly website, interact with it as typical users, and document their observations.
5. Data Collection:
- Auditors will provide feedback and report any issues encountered during their interactions.
6. Analysis and Reporting:
- Evaluate the data collected and generate comprehensive reports, highlighting strengths and weaknesses of the website.
7. Recommendations:
- Provide actionable recommendations for improvements based on the audit findings.
8. Client Presentation:
- Present the audit results to Leaderly and discuss the findings and recommendations.
9. Improvement Implementation:
- Work with Leaderly to implement the recommended changes, if desired.
10. Follow-Up Audits:
- Conduct periodic follow-up audits to track the progress of the implemented changes and assess the impact on user experience.
Service Pricing: Pricing for the Leaderly Mystery Audit service will vary based on the scope and complexity of the audit, the number of auditors involved, and the frequency of follow-up audits.
Benefits:
- Identify and address user experience issues.
- Enhance customer satisfaction and loyalty.
- Improve website performance and conversion rates.
- Gain a competitive edge in the market.